Sustainability
Built into every campaign
We believe effective advertising should deliver results without ignoring its environmental impact. That is why sustainability is considered throughout our campaigns, from the suppliers and materials we select to production, distribution and logistics.
Every campaign carbon offset as standard
We calculate the carbon emissions associated with the distribution and logistics of every Tabletalk Media campaign and offset 100% of those emissions through recognised carbon offset programmes, including the United Nations Carbon Offset Platform. This is included as standard, not offered as an optional extra.
From carbon neutral to
carbon positive
Our ambition goes beyond offsetting the same amount of carbon our campaigns generate. We are working towards becoming carbon positive by offsetting progressively more carbon than we produce.
Our targets are:
- 2026: Offset 100% of calculated campaign and logistics emissions
- 2028: Offset 125% of calculated emissions
- 2029: Offset 150% of calculated emissions
- 2030: Offset 200% of calculated emissions
We will work towards these targets through continued carbon reduction, closer supplier engagement, more efficient operations and increased investment in verified carbon offset programmes.
Responsible production
We work with production and distribution partners that share our commitment to more responsible working practices. Where available, we request evidence of suppliers’ environmental policies, sustainability certifications and accreditations as part of our selection and review process.
Reducing our own impact
Our environmental responsibility extends beyond the campaigns we deliver. Our company vehicle fleet is 100% electric, helping to reduce emissions from business travel. Within our offices, we operate a clear recycling policy covering paper, cardboard, plastics and electronic waste wherever suitable recycling facilities are available.
Measuring progress
Sustainability is an ongoing commitment. We regularly review our environmental performance, supplier standards and working practices to identify further opportunities to reduce emissions. We intend to meet our published targets as early as possible and will continue to strengthen them as our business develops.
Advertising with a more responsible footprint
From pharmacy bags and coffee cups to pub media and other targeted formats, Tabletalk Media helps brands reach people in everyday environments while taking responsibility for the carbon impact of campaign distribution and logistics.
Talk to us about planning a more sustainable campaign.
Every campaign’s distribution and logistics emissions are offset as standard. Tell us what you want to achieve and we’ll plan it with that built in.
